Introduction

Malmesbury Town Team was formed in 2014 in response to an increase in out-of- town trading. It reached an important milestone in 2020 when it became a Community Interest Company (CIC) contributing public benefit and working towards a sustainable future for the town and surrounding area.

The aim of its work is to practically support the success of Malmesbury and the resilience of local businesses – the heart of Malmesbury’s retail, service and hospitality economy – by delivering activities that promote Malmesbury as a great place to visit and spend time in.  Malmesbury Town Team is a group of local people, many with business and marketing experience, who see Malmesbury’s town centre, and the surrounding area, as a unique asset that demands thoughtful stewardship and ongoing support and development. Brought together with a common purpose they all bring different skills to the table to ensure initiatives in the town are driven forward and its ongoing prosperity and wellbeing secured.

There are two layers to the Town Team consisting of: the Management Team, which meets monthly and comprises a cross-section of individuals who are directly engaged in local businesses or have relevant business experience to offer the team and the town, and also including a representative from Malmesbury Town Council and Malmesbury's Wiltshire Councillor. Secondly, Task Groups that will drive specific projects on behalf of the Town Team, drawing in others with specific expertise relevant to the project at hand..

Our Key Objectives (as stated on Malmesbury Town Team’s Community Interest Statement CIC36) are:

·      To encourage potential visitors to visit Malmesbury and the surrounding area

·      To improve the experience of visitors to Malmesbury and the surrounding area

·      To encourage increased expenditure in Malmesbury and the surrounding area by local residents and visitors

·      To improve the quality of community life, in Malmesbury and the surrounding area